{"id":3784,"date":"2018-01-30T00:00:00","date_gmt":"2018-01-29T23:00:00","guid":{"rendered":"https:\/\/v3rtice.srvcactus.com\/2018\/01\/30\/com-aconseguir-que-un-anunci-publicitari-impacti-en-lusuari\/"},"modified":"2025-06-05T09:41:07","modified_gmt":"2025-06-05T07:41:07","slug":"com-aconseguir-que-un-anunci-publicitari-impacti-en-usuari","status":"publish","type":"post","link":"https:\/\/v3rtice.srvcactus.com\/ca\/blog\/com-aconseguir-que-un-anunci-publicitari-impacti-en-usuari\/","title":{"rendered":"Com aconseguir que un anunci publicitari impacti en l’usuari"},"content":{"rendered":"
\n

Com a\u00a0ag\u00e8ncia de publicitat de Madrid<\/a> coneixem la import\u00e0ncia d’impactar en l’usuari. En publicitat el temps que es t\u00e9 per mostrar un producte o un servei \u00e9s molt curt, i per tant hem de ser clars, directes i eficients en el nostre missatge. Per aquest motiu, a continuaci\u00f3, us anem a explicar com aconseguir que un anunci publicitari impacti en els usuaris.<\/p>\n<\/div>\n

La comunicaci\u00f3 en xarxes socials ha modificat la manera en qu\u00e8 els negocis interactuen amb els seus clients, aix\u00f2 ha canviat la forma de promocionar-se i encara que s’ha de tenir una estrat\u00e8gia de comunicaci\u00f3, tamb\u00e9 s’ha d’establir una s\u00e8rie d’accions de publicitat directa que ajudarien a aconseguir alguns objectius a curt termini.<\/div>\n
En aquest sentit la publicitat en Internet ha incorporat noves plataformes i oportunitats de negoci per a les empreses i marques, existeixen molts tipus d’i suports publicitaris, per\u00f2 en internet el m\u00e9s usat segons els \u00faltims estudis \u00e9s la publicitat en les cerques, per\u00f2 comen\u00e7a a guanyar pres\u00e8ncia en els plans de les empreses\u00a0publicitarse\u00a0en mitjans socials.<\/div>\n
D’aquesta manera, les xarxes socials ens ofereixen una major flexibilitat de formats d’anuncis. Pot ser visual, escrit, v\u00eddeos o anuncis de textos simples i la majoria d’ells es mostren als mateixos espais en qu\u00e8 interactuen els usuaris. I, per tant, la manera de controlar l’efectivitat dels anuncis i el resultat que est t\u00e9 per a la nostra marca o empresa \u00e9s molt m\u00e9s senzill, que no tant quan es crea un anunci tradicional. En aquest cas, gr\u00e0cies a les xarxes socials s’obt\u00e9 un feedback molt m\u00e9s gran.<\/div>\n
I \u00e9s que, en publicitat un missatge publicitari efectiu \u00e9s aquell que la gent ent\u00e9n i que genera l’acci\u00f3 esperada en l’audi\u00e8ncia. Un missatge efectiu no t\u00e9 a veure amb que sigui bonic o usi paraules elaborades. L’efectivitat t\u00e9 a veure amb resultats, amb generar impacte, amb que els consumidors reconeguin el que la marca li vol dir i tinguin inter\u00e8s a donar un seg\u00fcent pas (que podria ser comprar).<\/div>\n
Per tant, hem de tenir en compte que la redacci\u00f3 dels anuncis publicitaris t\u00e9 una mica d’art i una mica de ci\u00e8ncia. No hi ha una f\u00f3rmula m\u00e0gica per crear l’anunci perfecte, per\u00f2 si diverses pautes que poden ajudar-te a aconseguir-ho. Anem a veure com escriure un anunci publicitari segons els experts en m\u00e0rqueting. I fins a aqu\u00ed el\u00a0postd’avui en v3rtice, on esperem que h\u00e0giu pogut aprendre com aconseguir que un anunci publicitari impacti en els usuaris.<\/div>\n","protected":false},"excerpt":{"rendered":"
Com a agència de publicitat de Madrid coneixem la importància d’impactar en l’usuari. En publicitat el temps que es té per mostrar un producte o un servei és molt curt, i per tant hem de ser clars, directes i eficients en el nostre missatge. Per aquest motiu, a continuació, us anem a explicar com aconseguir que un anunci publicitari impacti en els usuaris.<\/span><\/div>\n","protected":false},"author":15,"featured_media":24198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"acf":[],"dsm_author":{"name":"B3rtriz","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/55cce72eebdf84af1d876317ada2ae9d3e58da4a2ecb496d40eaeb716d24e2d5?s=96&d=mm&r=g","archive_link":"https:\/\/v3rtice.srvcactus.com\/ca\/author\/beatriz\/","biodata":""},"dsm_categories":[{"term_name":"Sin categor\u00eda","term_id":1,"term_link":"https:\/\/v3rtice.srvcactus.com\/ca\/category\/sin-categoria\/"}],"dsm_attachment_categories":[],"dsm_featured_image":{"thumbnail":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv-150x150.jpg","medium":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv-300x185.jpg","medium_large":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","large":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","1536x1536":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","2048x2048":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-post-main-image":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-post-main-image-fullwidth":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-portfolio-image":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-portfolio-module-image":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-portfolio-image-single":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-gallery-module-image-portrait":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-post-main-image-fullwidth-large":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-image--responsive--desktop":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-image--responsive--tablet":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","et-pb-image--responsive--phone":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg","full":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/segunda-pantalla-socialtv.jpg"},"yoast_head":"\nCom aconseguir que un anunci publicitari impacti en l'usuari - V3RTICE<\/title>\n<meta name=\"description\" content=\"T'expliquem diverses pautes que poden ajudar-te a aconseguir l'anunci perfecte. 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