{"id":3593,"date":"2017-02-14T00:00:00","date_gmt":"2017-02-13T23:00:00","guid":{"rendered":"https:\/\/v3rtice.srvcactus.com\/2017\/02\/14\/claus-per-fer-una-bona-roda-de-premsa\/"},"modified":"2025-06-05T09:42:24","modified_gmt":"2025-06-05T07:42:24","slug":"claus-per-fer-una-bona-roda-de-premsa","status":"publish","type":"post","link":"https:\/\/v3rtice.srvcactus.com\/ca\/blog\/claus-per-fer-una-bona-roda-de-premsa\/","title":{"rendered":"Claus per fer una bona roda de premsa"},"content":{"rendered":"<div style=\"text-align: justify;\">\n<p>Avui dia les rodes de premsa \u00e9s un recurs principal per <strong>comunicar.<\/strong> No obstant aix\u00f2, no cal abusar d&#8217;elles, simplement utilitzar-les quan la situaci\u00f3 ho requereix. Avui en <a href=\"\/agencia-comunicacio-barcelona\">V3rtice<\/a>, ag\u00e8ncia de comunicaci\u00f3, us anem a comentar com es fa una bona roda de premsa i quan \u00e9s necessari fer una.<\/p>\n<p><strong>Quan \u00e9s necessari fer una roda de premsa?<\/strong> \u00c9s necessari quan has de transmetre una i<strong>nformaci\u00f3 abundant<\/strong> i d&#8217;<strong>inter\u00e8s<\/strong> per als periodistes i la societat en si. En V3rtice, ag\u00e8ncia de comunicaci\u00f3, creiem que no \u00e9s necessari abusar d&#8217;aix\u00f2 per no tenir aix\u00ed una repercussi\u00f3 negativa.<\/p>\n<p><strong>Quins s\u00f3n les claus per fer una bona roda de premsa?<\/strong><\/p>\n<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">\n<ul>\n<li>El<strong> lloc<\/strong> triat deu ser l&#8217;apropiat, ja que \u00e9s indispensable per fer una bona roda de premsa. Ha de ser un lloc, preferiblement tancat, amb un clima agradable perqu\u00e8 la premsa pugui treballar a gust, a m\u00e9s de tenir una bona ac\u00fastica.<\/li>\n<\/ul>\n<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">\n<ul>\n<li>La <strong>carpeta informativa<\/strong> \u00e9s l&#8217;eina b\u00e0sica amb la qual els periodistes podran treballar i informar-se en la roda de premsa. Per aix\u00f2, cal fer una carpeta informativa que tingui la informaci\u00f3 necess\u00e0ria per saber qu\u00e8 es va a comunicar i perqu\u00e8 la premsa pugui prendre notes i facilitar la redacci\u00f3 de la not\u00edcia. A m\u00e9s, \u00e9s \u00fatil per a aquells periodistes que no han anat a la roda i que volen escriure sobre aix\u00f2.<\/li>\n<\/ul>\n<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">\n<ul>\n<li>El <strong>desenvolupament<\/strong> d&#8217;aquesta roda de premsa \u00e9s molt important perqu\u00e8 tingui \u00e8xit. Cal controlar qu\u00e8 periodistes assisteixen i els que no, per poder enviar la carpeta informativa a aquells que no han pogut anar. Cal con\u00e8ixer als professionals perqu\u00e8 aquests se sentin m\u00e9s a gust i puguin treballar millor.<\/li>\n<\/ul>\n<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">\n<ul>\n<li>\u00c9s necessari tenir un <strong>pla B<\/strong>. De vegades, pot donar-se el cas que la premsa no pugui assistir a la roda, quan aix\u00f2 succeeix, devem tenir preparada la informaci\u00f3 de la carpeta informativa per poder enviar-los a aquests periodistes que no han pogut assistir.<\/li>\n<\/ul>\n<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">En V3rtice, ag\u00e8ncia de comunicaci\u00f3, com a professionals en <a href=\"\/assessoria-comunicacio\">gabinet de premsa<\/a>, creiem que aquests s\u00f3n els punts claus per fer una bona roda de premsa. El que hem de tenir clar \u00e9s que no cal abusar d&#8217;aquesta eina, per\u00f2 alhora, \u00e9s un rescurs molt bo per a aquestes ocasions en les quals volem transmetre una informaci\u00f3 abundant.<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Avui dia les rodes de premsa &eacute;s un recurs principal per <strong>comunicar.<\/strong> No obstant aix&ograve;, no cal abusar d&#8217;elles, simplement utilitzar-les quan la situaci&oacute; ho requereix<\/p>\n","protected":false},"author":15,"featured_media":24761,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[111],"tags":[],"class_list":["post-3593","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion-pr-ca"],"acf":[],"dsm_author":{"name":"B3rtriz","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/55cce72eebdf84af1d876317ada2ae9d3e58da4a2ecb496d40eaeb716d24e2d5?s=96&d=mm&r=g","archive_link":"https:\/\/v3rtice.srvcactus.com\/ca\/author\/beatriz\/","biodata":""},"dsm_categories":[{"term_name":"Comunicaci\u00f3 &amp; RR.PP.","term_id":111,"term_link":"https:\/\/v3rtice.srvcactus.com\/ca\/category\/comunicacion-pr-ca\/"}],"dsm_attachment_categories":[],"dsm_featured_image":{"thumbnail":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1-150x150.jpg","medium":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1-300x225.jpg","medium_large":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1-768x576.jpg","large":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1-1024x768.jpg","1536x1536":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","2048x2048":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-post-main-image":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-post-main-image-fullwidth":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-portfolio-image":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-portfolio-module-image":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-portfolio-image-single":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-gallery-module-image-portrait":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-post-main-image-fullwidth-large":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-image--responsive--desktop":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-image--responsive--tablet":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","et-pb-image--responsive--phone":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg","full":"https:\/\/v3rtice.srvcactus.com\/wp-content\/uploads\/2021\/06\/gabinete-de-prensav3rtice-01-1.jpg"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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